insights

So what do video production companies actually offer? Here’s a breakdown of the services you can expect, and how they help turn an idea into something that looks and feels great on screen.

Between the brainstorming, scripting, thumbnail planning and keeping your boss happy with “something polished but authentic,” there’s one very real logistical hurdle you’ll need to figure out early on; “Where exactly are we filming this?:

Avoid the 8 biggest YouTube mistakes brands make, from bad SEO to boring thumbnails. Here's how to fix them and create videos your audience loves.

Quick wins or long-term growth? Here's our advice on how to balance paid ads and organic reach effectively.

Planning to film in NYC? Don’t hit record without a permit - it’s essential, legal, and could save your shoot from shutdowns, fines, or unwanted drama