Why should you use our company for your Youtube Video Production?

By entrusting the team here at Trendy Grandad with your YouTube video production needs, you're not just getting a 'solo filmmaker' produced and editing your videos, you're gaining professional Youtube videography partners, creative strategy & an experienced in house London& NYC based Youtube production team that understand the Youtube audience & platform inside and out!

Our company holds over a decade of experience in this Youtube industry creating viral videos and we will be working and collaborating closely with you, to ensure we are creating the content that truly resonates with your audience and helps you achieve your YouTube goals and aspirations. Your success is our companies mission, and we're here to make it happen, one video at a time!

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What other factors do you need to consider when producing Youtube videos?

1. Thumbnail & Youtube channel branding creation

Thumbnail creation is a huge part of the success of your videos, if you don't have a good thumbnail, paired with a strong hook/title then your click through rate on your video isn't going to be high and therefore you're going to lose a lot of viewers and potentially a lot of money. Just as much effort needs to go into the thumbnail of your video as it does the concept and the video production - if not your video won't have any chance of going viral! Looking for thumb-nail creators? Lets chat!

2. Sound Operation

Having a decent quality camera is obviously important, but if your viewers can't hear you then it's all completely pointless. You need to think about how you will record the sound and dialog for your videos to ensure you get the highest possible retention rate! Don't overlook this as your engagement will plummet if not!

3. Concept/Idea

If your idea isn't strong, your video won't succeed. It always starts with the idea/storyboard and then you build on top of that. A good Youtube video isn't necessarily good Youtube video, it's a strong idea. How many times have you watched a video of low quality but just because it's a strong idea it will succeed. Make sure you put just as much time into the Youtube idea as you do the video production, cameras and tech.

4. Your Youtube videographer!

This one sounds pretty simple, but if you're looking to grow on Youtube, you need a videographer that specialises in Youtube and knows the algorithm inside & out. For example it would be a harder for you if they didn't know how to create thumbnails, channel branding or interesting hooks! Your watch time is important, but so is your click through rates! Hiring a specialist in the Youtube videography world is key to your success and key for high engagement! Looking for a New York or London based video team? Lets chat!

5.Understand your audience and business goals

Before you hit record, you need to know exactly who you're making content for. Are your videos trying to build brand awareness, increase sales, or drive traffic to a specific product or maybe you're aiming for monetization? Your approach to Youtube should align with your broader business goals, so every video has a purpose. This is where the experts step in - a strong video production company will help you craft content that speaks to your audience, not just the algorithm.

6.Pricing transparency and production value

Let’s talk budget. Too many brands either over invest in the wrong areas or underfund their most important growth channel - Youtube. Your pricing should reflect your priorities, and your video production company should be transparent about how they’ll bring your vision to life. The best creators know how to deliver cinematic storytelling at scale while sticking to a sensible budget. Great content doesn’t have to cost the earth - it just has to be smartly planned.

7.Strategic video SEO = Growth

Even the most amazing video won’t deliver results if no one sees it. YouTube is the second biggest search engine after Google - so treat it that way. By optimising your titles, descriptions, products, and tags, you improve search visibility, build presence, and boost long-term growth. Want to generate more customers? Work with experts who know how to make content discoverable from day one.

8.End to end support from a Youtube specialist

From idea to export, everything needs to be tight - especially if you're serious about Youtube success. A solid video production company won’t just film and edit - they’ll support you with strategy, audience research, sales-driven storytelling, and turning your channel into a conversion machine. This is about more than likes - this is about business growth, monetization, meeting your goals, and making Youtube a core pillar of your marketing stack.

Our process for Youtube Video Production, Youtube Strategy & Editing

1. Planning and Youtube Creative Strategy

‍We'll sit down and have a chat about your YouTube channel in our creative meeting, your goals for your YouTube content you are wanting to share. This will place us in good-sted to put some exciting creative ideas together for your channel. As part of this pre-production process we can help you with the script, storyboard, storytelling, casting, channel branding & branding of you videos!

2. Lights, Camera, Action, Animation!
Now time for the fun bit. We'll get straight to work filming your YouTube video content. Whether it's a single video, a visual storytelling video or a series of videos, we're here for all the action, making sure we won't miss a second. Youtube cinematography & creative is our blood, we love to get involved in a storytelling and professional productions, from cameras to lighting, from promotion to monetization, we hold over a decade of experience doing it all!

3. Some Post-Production Magic
We take that footage and give it some post-production love, making sure it's all set to go live. We take control of the full post-production; script, editing, sound design, custom 2d & 3d animation, effects, graphics, thumbnail creation, video titles, storyboard & uploading and video marketing. Of course, you are the youtube expert so collaboration is most welcome at this stage, you would be more than welcome to be involved as much as you like.

We use a super easy-to-use professional review platform to make the post-production process painless for everyone involved. After we've made any tweaks and you're thrilled with the final video, we'll send over a download link, and you can get ready to share your video to the world, or alternatively, let us know when to upload it to your channel. Next up, advertising!

4. Marketing, distrubution, Advertising & Social Media

We are a results driven Youtube video production company. What does that mean exactly? It means we care about the numbers and your return on investment. Yes the script , lighting and storytelling is important but the promotion and marketing of your Youtube channel and videos is just as important as the creative, after all if no one sees your videos then what's the point in making them?

So, how do we do this? Before setting off creating your videos we will write down goals & work out a plan of action on how we can achieve your advertising metrics across social media and all other forms of marketing. Marketing is in our blood & that's what makes us different to another video production company. Looking for a London based video production company? Let's chat! 

5.Insights and channel growth strategy

Once your content is live, the real work begins. We don’t just walk away, we track performance using YouTube analytics, giving you valuable insights into what's working and what can be optimised. Whether it's tweaking thumbnails to boost views, improving hooks for better retention, or adjusting upload frequency, we constantly iterate. Our team of directors, producers, and marketing strategists know how to grow channels from 0 to thousands of subscribers by applying tried-and-tested tactics. It’s not just about the upload, it’s about ongoing brand growth.

6.Long term Youtube Partnerships

If you’re serious about YouTube (and you should be), it’s worth thinking long-term. That’s where our monthly retainer model comes in, a flexible and scalable way to keep delivering consistent, on-brand video ads and content that connects with your audiences. We act as your extended team: a full-service video production company with in-house producers, directors, editors, and strategists, all aligned to help your business achieve long-term brand presence and high-performing distribution. It’s about building momentum and hitting big goals, not just going viral once.

7.Collaboration with brands and influencers

To boost subscribers, expand your audience, and increase views, we tap into our growing network of creators, businesses, and influencers for strategic collaborations. Whether it's integrating with relevant creators or aligning with like-minded brands, we’ll help you find the perfect partnerships to amplify your video ads, storytelling, and reach. As a social-first video production company, we know how to merge YouTube expertise with influencer energy, all while keeping your brand message front and centre.

8.Optimisation for evergreen and algorithm performance

Not every video needs to be a flash in the pan. We optimise your content for long-term algorithm success, meaning it continues to bring in views, subscribers, and audiences months after publishing. From the right titles, tags, and thumbnails to strategic use of playlists, pinned comments and in-video CTAs, our expertise ensures each video is more than just content - it’s a business asset. With strong creative, smart distribution, and a production team who live and breathe YouTube, we position your content to work harder, for longer.